Founded in 1996 by Scott and Jeni Shoenherr, Bull’s Eye Sports shop has been the go-to place for Marshfield sportsmen and women for more than two decades.
Located on the south side of Marshfield, Bull’s Eye offers a wide variety of fully stocked equipment, including bows, arrows, guns, ammunition, hunting apparel, and more, and is an authorized dealer of products for sportsmen young and old.
Community engagement is an important aspect of their business, with involvement in various industry organizations – Whitetails Unlimited, Ducks Unlimited, Rocky Mountain Elk Foundation, as well as their support for local organizations such as sportsman clubs, the Rich Seubert Celebrity Trapshoot for cardiac research, and Marshfield Clinic Research Foundation.
Bull’s Eye Sports is proud to support the community that has helped make them successful.
With its unique decor, comfortable seating, flat-screen televisions, and fully-stocked bar featuring a large selection of tap and Wisconsin craft beers, Lumberyard is a great place to watch the big game or simply enjoy a great meal and the company of others.